The trade relationship between Canada, the United States and Mexico is a cornerstone of the powersport industry in Canada. Thousands of motorcycles, ATVs, Side by Sides, parts and accessories made in Mexico and the United States are purchased by Canadians every year. Protecting manufacturers, distributors, dealers and riders as the current free trade agreement is reviewed is critical to the future success of our industry.
Moto Canada has formally submitted its recommendations to Prime Minister Mark Carney and Minister Dominic LeBlanc ahead of the upcoming review of the Canada–United States–Mexico Agreement (CUSMA). The submission outlines the powersports industry’s priorities to ensure continued growth, innovation, and fair trade across North America.
Representing a sector that supports over 88,000 Canadian jobs, more than 900 dealers and contributes $17.3 billion annually to the economy, Moto Canada emphasized the importance of maintaining strong, tariff-free trade relationships and protecting integrated supply chains.
Key recommendations include:
✅Protecting North American supply chains to keep vehicles accessible and affordable.
✅Opposing tariffs on motorcycles, off-highway vehicles (OHVs), and parts that could harm Canadian dealerships and consumers.
✅Supporting transparent trade enforcement to resolve disputes fairly and predictably.
✅Promoting investment and innovation in sustainable manufacturing, logistics, and trade.
Moto Canada President & CEO Landon French stated:
“Our industry is deeply connected to North American and global supply chains. We’re calling on the Government of Canada to ensure that the CUSMA review reflects the needs of our manufacturers, dealers, and the Canadians who rely on powersports vehicles for work, recreation, and transportation.”
Moto Canada remains committed to working with federal officials to ensure the powersports sector continues to thrive under a modernized and forward-looking trade agreement.
“We encourage all Canadians who ride or work in this industry to speak to your local Member of Parliament and let them know how important powersports is to you, our economy and your community. Canadians need open and free trade to have access to the vehicles we want to ride. CUSMA is critical and must be preserved and enhanced,” said French.
The CUSMA agreement is scheduled to be renegotiated in 2026. The Government of Canada is currently collecting feedback from Canadians on this important agreement. For more, follow MotoCanada.com or
